The Best Software for Retail Optical Stores
OptoSoft by PixoBots is an industry-leading retail management platform, purpose-built for optical stores, optometry practices, sunglass retailers and ophthalmology clinics selling Rx eyewear — whether you run a single dispensary or a national chain.
Manage optical point-of-sale, frame and contact-lens inventory, and business development from one place. From the store counter to the head office, every process is connected — with patient notifications, targeted customer promotions, and full visibility into product and store performance to lower operating costs and simplify expansion.
Interoperable APIs and an extensibility SDK let you integrate ERP, accounting and your own unique processes without disrupting upgrades — so the platform scales alongside your business.
2008
Trusted Since
100+
Optical Stores
RBAC
Secure Access
24/7
Support
Head Office to Counter
One Connected System
Reliable, Secure & Always Supported
The essentials you can count on, backed by two decades of optical-industry expertise.
Built-in CRM
Notify customers about order status, send promotional SMS campaigns, lens-expiry reminders, and birthday & anniversary wishes — all automated to keep patients coming back.
100% Secure
Bank-grade protection with SSL, data encryption and NDA-backed handling. Role-based access control (RBAC) and static-IP restriction ensure staff only reach what they're authorised to.
24/7 Support
Round-the-clock assistance with step-by-step onboarding and implementation guidance, so your team is productive from day one and never left waiting.
Everything You Need to Run an Optical Store
Every module an optical retail business and practice needs — in one integrated platform.
Fast Optical POS
Quick checkout tuned for opticians — spectacles, contact lenses and accessories with insurance logic and easy backup.
Smart Inventory
Full control over frames & lenses with barcode / QR-code tracking, sticker printing and low-stock alerts.
Prescription History
Store spectacle and contact-lens prescriptions per customer, with duplicate-customer suggestions and quick recall.
Customer SMS & CRM
Order-status alerts, lens-expiry reminders, and birthday & anniversary messages that drive repeat visits.
Sales & Tax Reports
Analyse sales activity, cash / bank / wallet ledgers and staff performance with clear, exportable reports.
Multi-Branch & Transfers
Run multiple companies and branches, transfer stock between stores, and manage it all from head office.
Lab Order Management
Track lab orders end-to-end — from dispensing to fitting — so no job or remake slips through the cracks.
Appointment Booking
Schedule and manage eye-test appointments with automated patient notifications and reminders.
Data Protection
100% guaranteed data protection under NDA, RBAC and static-IP restriction — your customer data stays yours.
Simple, Transparent Plans
Choose the edition that fits your store. Need something bespoke? We build custom plans around your business.
Standard
Desktop · single store
- Manage unlimited customers
- Duplicate-customer suggestions
- Spectacle & contact-lens Rx history
- Search by name, mobile or email
- Easy backup & monthly updates
- Bulk SMS module (add-on)
Web · Online
Cloud SaaS · access anywhere
- Everything in Standard
- Stock inventory & tax reports
- Bulk email & SMS included
- Barcode stickers & user management
- Sales analysis reports
- Ideal for supply-chain & franchise
Enterprise
Desktop · multi-branch
- Everything in Standard
- Multiple companies & branches
- Stock inventory & tax reports
- Bulk email & SMS
- Barcode / QR sticker printing
- User management & sales analysis
Prices shown are indicative. Contact us for customised plans tailored to your business.
Optical Software, Perfected Since 2008
We've spent over 15 years dedicated to optical manufacturing, wholesale and retail — and it shows in every detail.
Our History
First released in 2008, the platform now powers 100+ optical retail stores worldwide — continuously refined from real-world dispensary and chain-store operations.
Our Vision
To set — and continually exceed — the performance benchmark for optical retail software, delivered by a team single-mindedly devoted to the industry.
Our Values
Quality service is our priority. Reliability, transparency, craftsmanship and genuine customer focus are the four pillars everything we build stands on.
Ready to Modernise Your Optical Store?
See how our optical retail software streamlines your counter, stockroom and head office — book a free, no-obligation demo with our team today.
Talk to Our Experts