The Best Software for Retail Optical Stores
OptoSoft by PixoBots is an industry-leading retail management platform, purpose-built for optical stores, optometry practices, sunglass retailers and ophthalmology clinics selling Rx eyewear — whether you run a single dispensary or a national chain.
Manage optical point-of-sale, frame and contact-lens inventory, and business development from one place. From the store counter to the head office, every process is connected — with patient notifications, targeted customer promotions, and full visibility into product and store performance to lower operating costs and simplify expansion.
Interoperable APIs and an extensibility SDK let you integrate ERP, accounting and your own unique processes without disrupting upgrades — so the platform scales alongside your business.
2008
Trusted Since
500+
Optical Stores
RBAC
Secure Access
24/7
Support
Head Office to Counter
One Connected System
Reliable, Secure & Always Supported
The essentials you can count on, backed by two decades of optical-industry expertise.
Built-in CRM
Notify customers about order status, send promotional SMS campaigns, lens-expiry reminders, and birthday & anniversary wishes — all automated to keep patients coming back.
100% Secure
Bank-grade protection with SSL, data encryption and NDA-backed handling. Role-based access control (RBAC) and static-IP restriction ensure staff only reach what they're authorised to.
24/7 Support
Round-the-clock assistance with step-by-step onboarding and implementation guidance, so your team is productive from day one and never left waiting.
Everything You Need to Run an Optical Store
Every module an optical retail business and practice needs — in one integrated platform.
Android Mobile POS
True Android mobile point-of-sale — bill from the counter, the shop floor or on the move. Spectacles, contact lenses and accessories, all with easy backup.
WhatsApp & SMS CRM
The only optical software with the official META WhatsApp API — automate order-status, lens-expiry, birthday & anniversary messages that drive repeat visits.
GST Billing & Invoicing
Fully GST-compliant billing and invoicing built for India, with clean tax reports and exports for your accountant.
Inventory & Barcode
Full control over frames & lenses with barcode / QR-code tracking, sticker printing and low-stock alerts.
Prescription & EMR
Store spectacle and contact-lens prescriptions and patient records per customer, with duplicate-customer suggestions and quick recall.
Loyalty & Rewards
Run loyalty programs and targeted campaigns that keep customers coming back and lift repeat revenue.
Real-Time Analytics
Analyse sales, cash / bank / wallet ledgers and staff performance in real time with clear, exportable reports.
Multi-Store & Transfers
Run multiple companies and branches, transfer stock between stores, and manage it all from head office.
Appointment Booking
Schedule and manage eye-test appointments with automated patient notifications and reminders.
Lab Order Management
Track lab orders end-to-end — from dispensing to fitting — so no job or remake slips through the cracks.
REST API & Integrations
Interoperable REST APIs and an extensibility SDK to connect ERP, accounting and your own workflows.
Enterprise Security
Bank-grade protection under NDA, with role-based access control (RBAC) and static-IP restriction — your data stays yours.
Simple, Transparent Plans
Choose the edition that fits your store. Need something bespoke? We build custom plans around your business.
Cloud · India
SaaS · hosted & managed
- Unlimited users & customers
- POS, Rx history & inventory
- GST billing & invoicing
- WhatsApp & SMS automation
- Barcode / QR management
- Free updates & support
Cloud · International
SaaS · access anywhere, any device
- Everything in the India plan
- Android mobile POS
- Multi-store & franchise ready
- Real-time analytics & reports
- Loyalty & campaign tools
- Free updates & priority support
On-Premise
Self-hosted · one-time licence
- One-time licence — you own it
- Hosted on your own server
- Unlimited users & customers
- Full feature set (POS, Rx, GST, CRM)
- RBAC & enterprise security
- Free updates & support
Unlimited users, free updates and support on every plan. Contact us for a customised quote tailored to your business.
Optical Software, Perfected Since 2008
We've spent over 15 years dedicated to optical manufacturing, wholesale and retail — and it shows in every detail.
Our History
First released in 2008, the platform now powers 500+ optical retail stores worldwide — continuously refined from real-world dispensary and chain-store operations.
Our Vision
To set — and continually exceed — the performance benchmark for optical retail software, delivered by a team single-mindedly devoted to the industry.
Our Values
Quality service is our priority. Reliability, transparency, craftsmanship and genuine customer focus are the four pillars everything we build stands on.
Ready to Modernise Your Optical Store?
See how our optical retail software streamlines your counter, stockroom and head office — book a free, no-obligation demo with our team today.
Talk to Our Experts